In what
has become an annual New Year’s Resolution, FedEx and UPS have raised
their prices. Both carriers increased standard ground rates 4.9%.
And we must still contend with the freight lines fuel
surcharges that reflect our skyrocketing oil prices.
Although we’ve all been through this before, we want you to know that Copresco has the means to help you weather the storm and save you money on shipping your digital printing jobs in 2008.
First,
let’s understand that printed books and manuals are far superior to online
word processing or PDF files for most business applications.
Don’t give in to the temptation to put your
important documents on the website just to save printing and shipping costs.
Your customers won't appreciate it.
One of our
graphic designer clients just purchased a digital single lens reflex camera
from Nikon, one of the world's premier camera makers.
In
addition to a 40-page illustrated Quick Guide, the SLR came with a
426–page, perfect bound User's Manual that fits neatly into a
photographer's gadget bag.
Can you imagine Nikon asking
its cadre of professional photographers and advanced amateurs to print their
own manuals from a website PDF?
Digital on-demand printing gives you the flexibility to print just what you need, when you need it. Smaller quantities mean less storage costs and smaller shipping bills. But, do shop wisely. Copresco has the business acumen, technical tools and well-trained staff to take your job from the idea stage through digital printing and final delivery.
Copresco will find the most efficient and cost-effective way to meet your job quality and budget requirements.
Design
your piece with shipping in mind. Consider using 50# papers rather than 60# or
70# sheets.
A 500-page 8 1/2 ” x 11” manual
printed on 70# offset weighs 3 1/2 pounds. The same piece printed on a 50#
sheet weighs 2 1/2 pounds.
You should also evaluate the necessity of using coated papers. Uncoated stocks weigh much less than coated stocks of comparable thickness and will obviously ship for less.
If you
need more opacity, consider a higher-opacity paper containing calcium carbonate
filler rather than thicker stocks.
Cougar and Lynx 50#
sheets are excellent choices. Both are book-quality sheets with high-opacity
ratings.
You will find a long list of applications for the 50# paper stocks: instruction manuals, handbooks, training materials, technical manuals, workbooks and software manuals, to name just a few.
When
shipping many small jobs, watch for the “magic” ounce or pound that
puts you “over the top.”
For example, we
recently printed a 58-page, perfect bound 8 1/2” x 11” magazine with
a four-page cover. The original specs called for a 60# stock.
By switching to a 50# sheet, we were able to reduce the
weight of the piece a fraction of an ounce, resulting in significant savings in
mailing costs.
Trust
Copresco to find the very best shipping method for your project.
We've said this before, but it's simply the truth. We
know more about shipping and distribution than anyone in our
industry.
So, don't
fret about courier price increases. Call the company that will do battle for
you by looking at every aspect of your job, from the initial design and paper
selection to delivery to the final destination.
Call
Copresco.
The lack
of understanding of paper basis weights creates frustration and confusion for
purchasers of printed books and manuals.
TechTopics No. 16 sheds
light on the complex subject by explaining the practical implications of paper
weights.
The
technical bulletin defines important terms such as weight in pounds, paper
type, ream packaging, basic size and basic weight.
Copresco offers a wide range of papers in various
weights, finishes and colors to meet your on-demand digital printing
needs.
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