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Copresco has been honored with a
Xerox Printing Innovation Award for digital printing excellence.
The
Award for a Four
Winds Waldorf School Yearbook recognizes Copresco's skillful printing and
innovative use of digital technology in the digital books and manuals category.
The 2003 Xerox Imaging contest, judged by leading experts in the print
industry, honors the highest achievements in digital printing.
Gil
Hatch, president of Xerox's production systems group, and Anne Mulcahy,
chairman and CEO of Xerox Corporation, presented the award to Copresco
president Steve Johnson at a
special ceremony in Chicago.
The yearbook project combined a unique
blend of design creativity with the benefits of on-demand digital technology.
Four Winds is not a typical public school. Therefore, the yearbook was required
to showcase the creative spirit of the private educational institution. And,
since the book was conceived as a fundraiser, production cost control was
essential.
Collaboration between the yearbook designer and Copresco's
digital color printing staff resulted in a final product that exceeded the
quality of conventional yearbooks. Four Winds students became actively involved
in the project, selecting the paper stock and binding style and visiting the
plant.
Sales of the yearbook exceeded 100% of the projected goal and
fundraising results surpassed expectations. Since additional copies could be
cost-effectively reprinted on demand, there was no need to overrun the initial
print run and therefore no waste.
An unexpected benefit of the project
was discovered by the school's marketing department--the yearbook makes a great
marketing tool!
Copresco specializes in digital on-demand printing of
publications, books and manuals for clients in the general business, printing
trade, technical and institutional fields.
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